視頻內容分析(VCA)市場2010年又經歷了艱難的一年。這一年有成功，新的VCA項目在運輸和關鍵基礎設施市場中取得了好成績;也有失敗，大量智能分析供應商逐漸往其他產品領域轉移注意力，還有Vidient已經停業(yè)的消息。
VCA供應商已經持續(xù)建立與視頻管理軟件供應商和安防系統(tǒng)集成商的強有力的伙伴關系。但是，顯然VCA市場的潛力遠遠沒有達到幾年前預測的那樣，而且人們發(fā)現最近的這兩年非常艱難。那么，VCA的新的市場潛力在哪里?
這個問題的答案在傳統(tǒng)安防市場之外。視覺智能裝置這個名稱是用來描述視頻分析在行業(yè)市場中的應用的，這些市場包括如：汽車、國防、醫(yī)療、消費電子和數字標配等等。視頻分析供應商在長期來說可以超越安防行業(yè)的限制來擴展業(yè)務。
在汽車行業(yè)，VCA可用于車輛駛出車道時進行提醒以及監(jiān)控駕駛員的姿勢來辨識其是否昏昏欲睡。對于數字標牌的應用，視頻分析可以識別特定個人特征，以便提供更有針對性的廣告。分析還可以用到醫(yī)療應用中的腫瘤確診，在消費市場應用，它可以被設置來革新我們接觸和收看電視的方式。雖然視頻分析在這些行業(yè)市場的使用仍然處在初級階段，但是對VCA供應商來說，其潛力毋容置疑，IMS Research預測，2011年將是VCA跨越安防領域的一年。
【英文】
Video Analytics: To Security & Beyond
The Video Content Analysis (VCA) market endured another difficult year in 2010. There were successes, with new VCA project wins in the transportation and critical infrastructure markets; and there were failures, with a number of analytics vendors choosing to focus on other product areas and the news that Vidient has gone out of business.
VCA vendors have continued to build strong partnerships with video management software providers and security systems integrators. However, it is clear that the VCA market is far from the potential predicted a few years back and many have found the last two years tough. So where is the new potential for VCA?
The answer to this question lies outside of the traditional security market. Visually intelligent devices is the name used to describe the use of video analytics in market such as automotive, defence, medical, consumer and digital signage. There is great long-term potential for analytics providers to expand beyond the constraints of the security industry.
In automotive, VCA can be used to alert when the vehicle leaves a lane and monitor the driver's posture to recognise drowsiness. In digital signage, video analytics can recognise certain personal characteristics to provide a more targeted advert. Analytics can also be used in medical applications to identify tumours and in the consumer market, it is set to revolutionise the way we access and view TV. While the use of video analytics is still in the early stages in each of these markets, the potential for VCA vendors is unquestionable and IMS Research predicts that 2011 will be the year that VCA looks beyond security.
a&s傳媒是全球知名展覽公司法蘭克福展覽集團旗下的專業(yè)媒體平臺，自1994年品牌成立以來，一直專注于安全&自動化產業(yè)前沿產品、技術及市場趨勢的專業(yè)媒體傳播和品牌服務。從安全管理到產業(yè)數字化，a&s傳媒擁有首屈一指的國際行業(yè)展覽會資源以及豐富的媒體經驗，提供媒體、活動、展會等整合營銷服務。
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